Monthly Archives: March 2018

5 Little Tweaks to Boost Sales for Your Website

In this modern world of technology, the Internet has revolutionized how business transactions are done these days.  With increasing demand for online purchasing, more and more businesses are moving from brick and mortar stores to online stores. In the US, more than 60% of people are purchasing goods online from the comfort of their home and this figure is increasing constantly. This number will only go up annually, but what does this mean to your business?

According to data from Eisenberg Holdings, for every $92 the average company spends to get customers to their site, they spend just $1 to convert them. From this data, it can be seen that too much attention is focused on channeling traffic to their website but what really matters – which is getting people to convert – is ignored.

If you own a website, boosting sales is no rocket science. In fact, there are some simple ways that can double your revenue in just minutes. Listed below are 5 little tweaks you can apply today that are proven to give your sales a great boost.

 

  1. Offer Your Website a Speed Boost: The speed of your website can make or break your business. Research studies have proven that a one second delay in site speed results in a 7% loss in conversion. For example, a one second delay in website speed loading could cost Amazon losing approximately $1.6 billion in annual sales.

 

Another study conducted by Radware shows that they were able to double conversions for one of their clients by decreasing the page load time by 2 seconds. This makes sense considering that 51% of people abandoned the shopping cart and many won’t bother to return due to the increasing loading time. Hence, a short & fast loading time is vital when it comes to sales conversions.

There are several ways to boost your website loading speed, but having an excellent web host is the most important; for that, with a rating of 10/10 when they underwent our rigorous checks, ServerFreak’s server loading speed performance is definitely unrivaled!

 

  1. Increasing Your Website Trust Factor with Trust Seals: Many people are not buying from you because they don’t trust you, and a simple tweak can change that. A research conducted by Econsultancy/Toluna shows that approximately 48% of visitors look for trust seals on a website first to determine if it can be trusted before they proceed to make online payment.

 

To make matters worse, the increasing threat of online scammers, viruses and hackers can also prevent many people from pulling out their credit cards. Fix this by using trust seals on your website, and watch your sales soar. The EV SSL trust seal from ServerFreak is the most-regarded, followed by the PremiumSSL and Positive SSL trust seals.

 

  1. Incorporate Social Proof Elements: First impression counts! If people perceive that others are not interested in your brand, they will be least interested as well.

 

Studies shows that nearly 9 in 10 consumers read reviews to determine the quality of a business while 88% of consumers trust reviews as much as personal recommendations.

Therefore if you want increased sales for your businesses, you need positive reviews, testimonials, case studies and other elements of social proof which will greatly boost your brand’s perception in the mind of people. First impression counts!

 

  1. Incorporate Elements of Scarcity: Adding elements of scarcity is one of the most powerful techniques for boosting sales on a website. A study conducted by WhichTestWon revealed that a countdown timer on a product page led to a 9% increase in conversion, and the increased sales volume is directly influenced by the right introduction of scarcity to sales campaigns.

 

Besides countdown timer, you may also consider offering limited offers or special bonuses for visitors who act fast which can help to give your business the much needed sales boost.

 

  1. Clear and Focused Web Content: Data from Nielsen Norman Group shows that the average web user leaves a web page within 10 – 20 seconds, but pages with a clear value proposition can get people to stay longer. In addition, having a clear “Call-to-Action” button on your website will also help to direct the visitors to take desired action on your offer.

 

In essence, if people can’t stay on your website long enough, they won’t buy. Work on having a clear and focused website along with clear “call-to-action”, and ensure that your offer is properly presented. By following these 5 simple steps, hopefully this will yield the much needed sales boost for your website.

 

How to Choose the Best Hosting Plan for Your Website

Many factors come into play before an individual or organization decides to purchase a hosting plan. It could range from cost factor, specifications of the server, server security, special features and many more. So what defines the best hosting plan for your requirement? It means choosing a web hosting plan with the right features and sufficient capacity while at the same time keeping your costs as low as possible. At Serverfreak, we offer you the luxury to choose from several web hosting options. The question is how do you know which hosting plan is the right option for you? Here are some tips on how to select the best web hosting plan for your website, from both business and technical perspective.

 

The Basic Level: Shared Hosting

The shared hosting is the beginner hosting plan in every hosting company. In fact, the shared hosting is the most common and popular option among bloggers and small business owners.

In a shared hosting, your website will reside on a server (a physical computer) together with hundreds of other websites i.e. you are sharing the space with multiple website owners on a single server.  The main benefit of shared hosting is that the costs are low and affordable, however, the downside is that you are sharing the server resources as well as space: things like memory and the processor, which can have a direct impact on the performance of your website.  The most common problem encountered with shared hosting is the site loading speed. For example, if one of the hundreds of websites that are hosted along with your website starts to receive enormous loads of traffic, your website might face extremely slow loading speed or even offline during worst case scenario.  The slow loading speed can directly impact your work as a blogger or even causing potential loss of sale especially among e-commerce website owners.

For small businesses in general, the shared hosting features and specs can already fulfil their requirement.  This particularly applies if your website is a small online shop, a blog, a brochure-style website or a combination of these things. However, if your website is bigger though, or it is starting to grow at enormous pace, then you will need to consider upgrading your hosting plan to a bigger plan i.e. moving up to the next stages of hosting. On a side note, if slow loading speed of your website happens regularly and deemed unacceptable to you, you need to move on to the next hosting plan.

 

Need More Power? Try These Options

You will know this is happening when your IT guys starts to sound like Scotty in Star Trek demanding more power from his ship. You have two main options if you need more power for your servers:

  • Cloud Server
  • Dedicated Server

Cloud servers are considered as the “upgraded” version of shared hosting. With Cloud server, your website will be hosted in a group of server with multiple websites. But the main difference with shared hosting is that your website now will have its own specific allocation of resources. In cloud server, you do not get all of the memory, space and processing speed of the server, however, you get more than you do compare to what you get in a shared hosting plan. With cloud server, you can now have a peace of your mind knowing that it is less likely that a website on the same server as you will cause your website to go offline.

 

Meanwhile, a dedicated server will allow you 100% full control as you are the only website on the machine. There will be no one sharing the server resources unlike shared hosting. As a result, you get the maximum possible amount of space and performance. That is the main advantage with dedicated servers but two main downsides exist:

  • Dedicated server is the most expensive option
  • Dedicated server is the most difficult to set up and maintain – the maintenance and setup that comes as standard on shared or VPS servers either has to be done by you, or you have to pay more to your host

In short, cloud servers offer a good middle-of-the-road option.

 

In conclusion, below is the quick summary to sum up the difference between these 3 servers and hopefully this will help you to make a better informed decision before considering purchasing or upgrading your hosting plan. Be a savvy Serverfreak customer today!

  • Shared hosting– suitable for smaller websites with small to moderate amounts of traffic. Suitable if your website is lightweight and consumes low server resources.
  • Cloud server– if you run a bigger website, with higher traffic or want to reduce the possibility of your website going offline.
  • Dedicated hosting – if you run a really big website, or want more control over how it’s configured. No sharing of server resources i.e. 100% fully dedicated for your own use. Robust and able to withstand sudden spike in traffic.

 

P/S: Any more questions pertaining shared hosting, virtual private servers or even dedicated servers? Please feel free to reach out to us at Serverfreak today at sales@serverfreak.com

 

 

3 Intelligent Ways to Offer Live Support to Your WordPress Visitors

Why WordPress is becoming increasingly popular nowadays? The answer is simple: Simplicity.  Anyone from first time WordPress user to experienced developer can now setup a beautiful website by leveraging the ubiquitous content management system (CMS).  At times, it can feel a little too simple. On a side note, there are some non-believers that think WordPress is not be capable of offering some of the features they find on websites of larger brands.  However, WordPress has grown in its capabilities since its early days as a mere blogging platform. Today, few features exceed the capabilities of a WordPress site, and most can be added via a plugin by even the most novice of site builders.

 

In order to keep a website lively, one must allow regular interaction between the site visitor and the website owner. One of the most important features for enhancing a site’s engagement with its audience, live support, can take your brand’s reputation from good to great. To fulfill that objective, we present three intelligent approaches to include live support to any WordPress website.

 

Artificial Intelligence

Artificial intelligence or AI is a rage nowadays and one that we will hear a lot more about in the future. What you might not know, however, is that even today AI has already found its way into WordPress. There are a number of WordPress plugins already out there that utilizes artificial intelligence. A good example is the use of WordPress chatbots, which can be found on thousands of sites already. By using chatbots, you can easily create live support for site visitors, thus saving your time and effort to answering simple questions. What you need to do is just simply install a chatbot plugin on your WordPress from your dashboard and train it to answer support questions. Some bots may even respond in a manner consistent with your brand’s voice.

All plugins are not created equal, in which the same goes with WordPress plugins that utilizes AI. These AI plugins vary widely in quality. What we want is a plugin that can handle the tasks you have in mind and that interacts in a natural manner with your audience.  On a side note, there are also some high-end chatbots that act like real human and can easily fool human visitors into believing they are real people. However, the use of such high-end AI plugin is costly and require greater technical prowess on your part to train them. For a start, the use of affordable WordPress chatbots which can simply analyze questions and spitting out relevant answers is more than sufficient for most website owners, even if not in a 100% human manner.  Even though this method offers a cost-effective solution for live support but there are some guests finding automated systems like this impersonal. Hence, the best way is to consider running A/B test, by testing it against the following two solutions to determine which option works best for your situation.

 

Outsourced Support Center

If you are not yet ready to embrace the use of AI in your live support, you may want to consider the human option by engaging a team of outsource personnel to handle your support calls.  There are many advantages of hiring such labour overseas. One of the major benefits is the lower hiring cost due to the advantage of international monetary exchange rate difference.  Since overseas labour rates can be much lower than Malaysia, you will probably pay far less than if you hired a similar service domestically. For instance, you can get an entire team of operators in India for only RM2000 a month, which is less than the average monthly salary of a single web hosting technical staff in Malaysia.  And, because the support center company employs them directly, you do not have to worry about benefits and payroll taxes. The second advantage is their good level of technical skills. With a sound technical knowledge, less focus on training is required since these personnel usually work for a company specialized in providing support. As such, they will have the right infrastructure, training, and management in place to get the job done. However, you still need to install a proprietary plugin or install a bit of code on your site to activate their service. When visitors surf your WordPress site and encounter an issue, they can contact your outsourced support team seamlessly via chat, phone, or email.  By doing so, your support team remains available to your customers around-the-clock, 7 days a week.

You also need to evaluate your budget for hiring these outsourced personnel. These outsourced support services normally charge on either a time-used basis or on a flat monthly fee. Therefore, pick a plan based on expected use volumes. Many newer and smaller sites have fewer customer support interactions; a situation appropriate to a time-used billing model. Larger, more established brands, on the other hand, may save money on a flat monthly fee.

 

However, there is also a downside using this method – which is the perception issue. Some customers may feel turned-off by thick and difficult to understand accents or perceive your company as having overseas ownership. Test the service yourself so you know what customers experience. Also, as before, consider A/B testing this approach to other solutions to make sure it provides the optimal solution.

 

Live Chat

Finally, you can choose to handle the live support on your own. The advantage is getting direct customer interaction, ensures your message stays on point with your brand, and allows the greatest expert on your products (which is you) to answer the questions. However, the downside is this approach is too time-consuming since everything is handled by yourself.

Live Chat and Email Support

WordPress has a broad array of plugins for fully-functional live chat support. You can obtain some of these plugins for free, but more powerful ones generally require some sort of fee (either one-time or recurring). With such a plugin, you can engage with your customers while they visit your site in real time. No chance of losing them to the competition because you took too long to respond or provided an impersonal interaction.

When selecting the right live chat plugin for your needs, consider these questions:

  • How frequently does the plugin developer updates the software?
  • Does it offer the features you want/need at an affordable price?
  • How will the plugin look on your site? Will it blend well, or stick out and look amateurish?
  • How well have other users reviewed the plugin? How many people use it?

The drawback of trying to handle support yourself: your own time. Before implementing your live chat solution, remember that somebody needs to be available when a customer has a question. Research when people visit your site to ensure you or your staff remain available at appropriate times to answer questions. If you cannot offer around-the-clock support, clearly identify hours during which you do on your website. Also, be prepared to change strategies for supporting customers should you grow to a point that individual hands-on responses no longer make sense.

 

Conclusion:

While any of these solutions could work, you will need to find the one best suited to your customer base, budget, and traffic. While they should work on virtually any kind of hosting, any of these that require additional software (like a plugin) can lag without the right environment. ServerFreak’s WordPress Hosting offers the advantage of a hosting platform built specifically for WordPress (and its assorted plugins). With it, chat and AI applications run smoother and faster, making for a better user experience.

Things to Take Note When Changing Web Hosting Providers

There are many web hosting companies today who faced disgruntled clients who wish to migrate their hosting account to other competitors. This is unavoidable because it’s hard to keep everyone happy and there are many reasons why individuals or companies want to change to a new web hosting company. It could be due to simple reasons such insufficient bandwidth or storage space, or it could be due to its customer service, or lack thereof.

Easier said than done? Changing to a new web hosting company may sound like a hassle, but it doesn’t have to be that complicated – there are just a few things to keep in mind.

 

Keep your web hosting account with your existing host active:

Rule number one: Always keep your existing web hosting account active until you have completed the transition steps (i.e. email account creation and setup, files transfer, DNS modification and propagation).This will ensure that your website and domain email accounts will run smoothly without any interruption during the transition. In addition, if there are some old website files found missing in the new account after the migration is done you can always return to the old hosting account for retrieval.

 

Choosing a suitable new web hosting provider:

When it comes to choosing a new hosting provider, we need to consider the following:

a) Type of Operating System (Windows vs. Linux) – it depends on the technologies your website requires. For example, if your website requires PHP, MySQL , Python or Perl, then you will need a Linux-based hosting. Meanwhile, if you require ASP, MSSQL, MSACCESS or other Microsoft-specific technologies, then you will need to find a Windows-platform web hosting plan.

 

b) Bandwidth and Disk Space Requirements – the higher the bandwidth & disk space requirement, the higher you need to pay for such services. If your existing provider is unable to provide higher specs than your current requirement, then it is time to move your website to another hosting provider who can match your demand.

 

Make a backup copy of your existing website:

To make things simplified, it’s highly recommended to download existing website files in the same tree structure in which you want to upload it later. In addition, files and folder permissions will need to retain its original properties.  It’s recommended to look for any file or CHMOD permissions that you might want to set on any folder or file. This is a fairly easy task and can be accomplished easily by FTP.

However, in some cases, there are some web hosting providers that do not provide FTP access. This is especially true if you’re currently using a free Flash/drag-and-drop website creation service (i.e. WIX.com or Weebly.com). If this is the case, you won’t be able to downloading your existing website files and will have to recreate your new content. To avoid running into the same problem in the future, always check and make sure that your new web hosting provider offers FTP access.

 

Setup new or existing email addresses:

You do not wish to lose all of your important emails.  Hence, it’s highly recommended to keep the same email address, including email aliases and forwarders to ensure that all emails, new and old, are properly received.  You do not want to go through the hassle of recreating existing email account and modifying other technical settings, do you?

 

DNS changes and propagation

It’s important to know that all necessary Domain Name Server (DNS) changes will take place once you have ensured that all email accounts have been recreated while your website files have been migrated to the new server successfully.

DNS is usually obtained once you have signed up with the new web hosting provider. You will need to replace your existing DNS settings with the new one – this is usually done via your domain management panel (your domain registrar).

For your information, propagation of the new DNS will require at least 24 to 48 hours. Therefore the old web host is responsible for website and emails in the meantime. This is why terminating the old service should be the last thing to do.

 

Cancel your old hosting account.

This is the final step before saying goodbye forever to your old service provider. Once your new account has been activated and your website and email services at your new web hosting provider are running smoothly without any interruption, you can proceed to have your old hosting account cancelled.

Thinking of migration? Not sure if your account is eligible for this migration service? Fret not. Contact us at ServerFreak today and let us handle the dirty work while you sit back and relax.

 

What Are the 5 Common Web Hosting Problems Faced by Newbies

If you are a first time web hosting user who has just purchased a brand new web hosting account, you will feel eagerly excited and can’t wait to get started to toying around with your new “toy”.  You might already have your website content ready and it’s just a matter of time before you start migrating your files into your new hosting account. When migrating your site to a hosting platform, there are a few common issues you might encounter related to downtime, layout, displaying content, etc. These are some options to look into when facing such issues.

 

1. I have uploaded my website successfully but I’m seeing a “Coming Soon” text?

If you are seeing this message, there are 2 possibilities. First, your web browser is still loading an old version of your website. Secondly, you might have uploaded your website files to the wrong place on your web hosting. The solutions for both of these can be found below.

To fix the first issue, you just need to perform cache clearance on your web browser. Instructions on how to clear your web browser cache can be found here.

For the second issue, there are 2 methods you can use to fix this problem.

  1. Ensure you have uploaded your website files/images into the correct directory on your hosting account.
  2. Ensure you have uploaded a valid “index” file into that directory. The “index” file are commonly named as “index.html”, “index.htm” or “default.html”

 

2. The changes to my website aren’t displaying!

This is again caused by your web browser cache. A simple browser cache clearance and restarting your web browser will do the trick.

 

3. My website was up just now but now it’s down!

Sometimes when we have made new changes to our website, that action alone could have possibly caused our website down or disappear. However, we shall assume that it is not the case though. In other words, there is typically one of two things that have caused it:

  • Your hosting company’s server is experiencing downtime. The easiest way to find out the real cause is by calling them. Or you can find that out by using their online chat service. Serverfreak web hosting company has both telephone and online chat services available at your disposal whenever you need them.
  • Your Domain Name Server or DNS settings have changed! If you aren’t sure what that means, contacting your hosting company is a quicker way to solve the issue.

 

4. My website doesn’t display any of my images!

This is one of the most common issues faced by first time user. If all of your images are missing, there are two possible explanations:

  • The images failed to upload to your hosting account. A simple fix is to just try and re-upload them.
  • The images are uploaded into the wrong folder. To find out where they’re supposed to be, right-click the area where the image should be on your website and select an option like “Open image in a new tab.” The new tab that opens will show you the URL your website is using — move your images into that directory and they’ll start displaying.

 

5. My website’s layout looks completely wrong!

You can tell this is happening because your website does not display its original layout or design elements except for text. When this happens, we already know that the root cause of this problem is related to missing website’s cascading style sheet (CSS) file. Here are 2 quick fixes to this issue:

  • Try re-uploading your entire site. This will often catch a CSS file that didn’t get uploaded the first time.
  • If that doesn’t work, you’ll need to find out where your CSS file is supposed to be located and then move it there.

How to find where your CSS file is supposedly located? Here’s how to do it:

  1. Right-click your home page, and then select an option like “View source.”
  2. Toward the top of the page, find a line that looks like this: “your CSS file’s directory”
  3. Make sure that your website’s CSS file is actually in the directory listed in that line.

 

5 WordPress Mistakes You Don’t Want To Commit

For a beginner who has zero knowledge on what is a WordPress, they may stare at you with a blank face response. What’s more it may even seem like a daunting task for them to even thinking of installing or operating a simple WordPress blog. However, things are not as difficult as it may seem as long as the newcomers have a reasonable level of technical competence.  Learning how to use or install a WordPress blog is not difficult, even for beginners.  What is more important is that one must have the will to learn, patience and time to learn how to use WordPress. As with most things in life there are a few WordPress mistakes you do not wish to commit. How do we know? Well, we know because most people who have built a WordPress blog before have made at least one of these common mistakes which I’m going to share below at least once.

It’s a fact that everyone makes mistakes in their life. This is even more true when you are exploring something new and exciting where there is likelihood to forget to focus on the details. You may be wondering why you should read this post right now when you’re sure that you are going to make some mistakes anyway?

Well, mistakes can be divided into light mistake and serious mistake. A good example of a light mistake is like leaving the passenger window down in your car when it rains. When you return to your car, some water will have dripped inside which is an inconvenience – but nothing more than that. Meanwhile, the second mistake i.e. serious mistake is like leaving the top down on a convertible during a torrential thunderstorm. That’s a real disaster – the kind of mistake you would like to avoid at all cost.

So, here are the five leaving-the-top-down-in-a-thunderstorm types of mistake that you really want to avoid when dealing with WordPress:

 

  1. Not Backing Up

Not backing up your WordPress website is the most common mistake committed by many lazy bloggers. Many take things for granted and believe that their hosting provider will have at least a backup copy of their website when disaster strikes. If you’re lucky, you may get a working copy of the backup. But there are times when the backup copy is a corrupted version of your WordPress website. A good analogy to describe this scenario is like playing Russian roulette daily. You might survive for years – in fact you might always survive. But there’s also a chance that you won’t.

Based on my past experience, it is too much of a hassle building a website for the second time – so always backup your WordPress website regularly. You can do this manually on your server, you can use free or paid plugins, or you can use a third-party service such as Vaultpress or BackupBuddy.

 

  1. Not Updating / Using Outdated Version

Secondly, using outdated version of WordPress is a common problem among bloggers. Not many website owners have the time luxury to keep updating their WordPress blog to a newer version. Some may deem this action as troublesome. For your information, an outdated WordPress script makes it a favourite target for hackers. Hence, the developers behind WordPress regularly keep patching up their software and release the fixes in the form of updates. The same applies to the developers who create the plugins that you use. If you value your website and your sanity, run the WordPress script updates whenever they become available.

 

  1. Using the Default settings

Never use the default settings inside a WordPress. One common default setting is the default username “admin”.  You need to replace that “admin” username with a unique name unless you want to leave your website exposed to every hacker on the planet. The reason behind this is that hackers love to perform brute force attack on every single WordPress blog by using the “trial-and-error” approach in order to gain access to your WordPress dashboard. Other default settings that require your attention include the permalink structure, the favicon and the website tagline.  In short, the WordPress has lots of defaults and you will need to change most of them.

 

  1. Using Free Themes

It is well known that many WordPress plugins and themes are free for download. However, investment in a paid theme or template is essential. Here’s why: A free template can cause security and compatibility issue and some are poorly designed which renders them difficult to use. In addition, the technical support ranges from useless to non-existent for these free templates. Therefore, it’s highly advisable to invest in excellent premium templates which are normally available for $100 (or below). Rest assured that you’ll get the round-the-clock support from the theme developer once you have made that investment.

 

  1. Not Installing a Caching Plugin

Why do you use a Cache Plugin? The answer is simple – to make your website load faster. With a good website loading speed, this will provide pleasant surfing experience for your visitors and search engines. However, there is no decent in-built caching functionality designed for WordPress – hence you need a plugin for this purpose. Except for the most basic of blogs, every website needs a caching plugin. WP Fastest Cache and WP Super Cache are great examples of excellent cache plugins that you may want to consider for your WordPress blog.

 

In conclusion, you’ll find the experience of building a WordPress website enjoyable and memorable, as long as you don’t commit these 5 mistakes. By following these tips, you’ll have a website that is more secure, one that is easier to build, and one that loads reasonably quickly. This will leave you plenty of time to make other mistakes. But in many ways, it’s the best way to learn.

 

P/S: Interested in getting a WordPress blog but not sure how to do this all by your own? No worries, we at Serverfreak Technologies will get you covered. Contact us at sales@serverfreak.com for more information related to our WordPress Hosting plan today!

What Metrics Are Important When Choosing Your Hosting Plan?

Buying a cup of coffee at the Starbucks is akin to purchasing a web hosting plan from a web hosting company. One thing you won’t be short on is choice. It’s like someone going into a Starbucks coffee shop for the first time and they see a board containing loads of options with indecipherable names such as Latte, Cappuccino, Espresso, and many more. But it is still all coffee. In addition, the barista will also make your choices becoming simple: big cup or small; sweetened or non-sweetened; almond milk or soy; strong or subtle.

Just like buying a coffee in Starbucks, buying a new web hosting plan is no different.  You still need to decide which type of package to purchase. Each hosting plan varies in performance and price but what metrics are important to consider when choosing your ideal hosting plan? And what features and Add-Ons you can ignore? Hence this article is written to explore the important features of a web hosting plan that will greatly assist you in your buying decision.

 

Technical Specifications

When it comes to technical specification of a server, you need to focus on 2 important things: the disk space and bandwidth. This applies to all servers including the shared server, virtual private server and dedicated server. If you’re buying a higher end hosting package you will also need to consider RAM.

Simply put: the bigger the number, the better the performance. Bigger numbers also mean a higher price. Disk space is about the size of your website, while bandwidth and RAM are about the amount of traffic that you get. Depending on the size and nature of your business, always ask yourself how much disk space and bandwidth is sufficient for your requirement.

 

Types of Server

The most basic form of a server is the shared server. Known as the “entry level” type of server, they typically have smaller disk space and bandwidth allocations than other types of server. They are also usually the cheapest option and the most popular choice among students and bloggers.

The next stage up is known as the Virtual Private Server or VPS. On this sort of server, more resources are allocated for your website. Hence, websites hosted in the VPS have higher loading speed compare to shared server. But the values of those resources can vary though, which means you will probably have several VPS options to choose from.

The next stage up is known as the Dedicated Server. With a dedicated server your website gets all the resources, which is why it is also the most expensive option. In short, you will get 100% full control of the server.

Besides these 3 servers, you can also get special web hosting plan tailored for certain uses. Managed WordPress and E-Commerce hosting are some of the popular hosting plans available at Serverfreak. Using “WordPress Hosting”, this makes the job of building and managing a website using WordPress much easier while “E-Commerce Hosting” allows you to develop your online store easily with Drag-&-Drop module without going through any hard coding.

 

Room to Grow

There is no “One-Size-Fits-All” hosting plan. Your buying decision will depend on the traffic you currently get to your website and the amount of traffic that you’re anticipating. It’s highly advisable to reach out to your hosting provider if you are doubtful about these estimates yourself.

Meanwhile, you can get estimates wrong, particularly if your website is more popular than you anticipate. It is therefore important that you can scale up your hosting to add more resources as your site gets bigger. This will be much cost-effective since you’re only paying for the resources your website gets to use.

 

FTP Access

This is an important criterion for every clients of shared server. Most modern websites will need FTP access and even more important if you or your developers need a high level of control over the files and configuration of your website.

 

Email Functionality

This is an important criterion if you want your emails formatted like yourname@yourcompany.com . In this case, your hosting provider will need to include email functionality in every hosting package. The biggest consideration with email is the level of security your host has in place to prevent spam.

 

How You are Going to Build the Website

If you plan to build your website with a site builder then consider the tools included with your hosting plan. Many people use a CMS like WordPress or something similar. If this is your approach, it’s helpful if your hosting provider includes simple installers so you can get up and running quickly.

 

Technical Support Assistance

Depending on how much you’re paying for your hosting plan, the levels of technical support available for you will vary. This can range from 9 to 5 email support to 24-hour telephone support. At Serverfreak, rest assured that you will have both email and telephone support available to address your concerns.

 

Price

There is a famous idiom which says “You Get What You Pay For”. For web hosting, this is so true when it comes to allocating budget for your web hosting requirement. This is about finding the sweet spot – cheapest is rarely the best, and the most expensive often contains more power and features than you’ll ever use. Therefore, it’s advisable to weigh your options first before placing the order.

After reading this you’re probably envious of the baffled Starbucks coffee shop visitor mentioned earlier – at least she gets to drink a nice cup of Starbucks coffee once she’s made her choice. So let’s join her – grab a cup and then follow this plan:

  1. Decide on the type of website you are going to build (platform, size, etc.)
  2. Think about how much traffic you’re likely to get
  3. Talk to your website host about your options, focusing on the key points mentioned in this article

So get caffeinated and make sure you buy the right hosting plan from Serverfreak today!